Have you heard of the Publisher’s Two Hats Challenge?
It’s our mission to help publishers solve it and that’s why a while ago we created PubGalaxy Premium. It helps you achieve the full potential of your property.
How do we solve the Challenge?
GDPR provides the perfect incentive for the industry to address [ID syncing], not only to improve header bidding but also to mount a significant challenge to the industry giants.
Read the full article ‘Could GDPR Create A Server-To-Server Golden Age‘ written by Ivan Ivanov, Chief Operating Officer at PubGalaxy.
Or is it always You who have to chase them?
How would you like to get this time back and use it for other stuff, stuff that you are excited about, such as creating that amazing content of yours?
That’s what we call the Publisher’s Two Hats Challenge. And it happens to be PubGalaxy’s mission to help you with those monetization needs and responsibilities. We have a dedicated team that builds and manages lasting relationships with multiple demand partners for you, so you get the time to focus on your core competence.
It’s World Publisher Day today!
But we might as well call it the PubGalaxy Publishers Day as we are putting our Premium publishers in the spotlight! Watch their videos below:
“One of the best choices I’ve ever made, because now I’m free to let them deal with it. If I have an issue, I write one person. I don’t have to try to figure out which ad network it was and they look into it and take care of it.”
David Bott, Founder of AVSForum, DBSTalk, and TiVoCommunity Continue reading
At PubGalaxy, we love specialization and we focus on every aspect of website monetization. One of the most important factors for the long-term success of publishers is, inevitably, brand safety. Hence, the rise of the Ad Quality team within PubGalaxy.
Most Common Ad Quality Issues
Nowadays publishers’ most common problem is mobile ad malware. It represents about 95% of the total, far more compared to the desktop one – 5%. The first reason is that desktop computers have a lot more tools for properly detecting problems like Phishing, Back Button Hijacking or Auto-redirecting.